The Burris Agency
""It's hard to sell an idea," said Mark Burris, President and CEO of Burris. "But that is what we do."
Burris does not classify his organization as an advertising agency, but rather, as an idea company. Instead of seeking to develop ads, the company focuses on a raw idea and how best to convey that idea to a consumer. "We look for ideas that can break through the clutter of communication," said Burris. "We want them to stand apart."
With a total of six members on staff, Burris is an organization that truly relies upon the talent and dedication of each individual involved. What Burris lacks in size it makes up for in diversity. "We have worked with large international brands as well as small local companies," said Burris. "We've tried to give them both the biggest idea we could possibly come up with."
Though many companies come to Burris with a concept of what they want already in mind, Burris prefers to work from the ground up when approaching a project. "What we try to do is peel back the layers of that concept," said Burris. "We want to discover the real need so that we can find the idea that best fulfills it."
